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Working with business owners to ensure they have the best structure to grow their business. Rules are only restrictive when they fail to support the people they are made to serve. Let's move past this by introducing HouseRules to your business.
A Case Study in Realignment Dear Reader! No excuses. Let's dive straight in. I’m currently refreshing things here at CAS Ltd. Once again, I find myself holding my hands up for getting hyper-focused on my beloved hummingbird logo. This time, the realignment is about shifting the focus towards the bird, not away from the method. Purpose & Direction Like most things in life, we see the best results when we focus on the end game, not solely on the work it takes to get there. The HouseRules method...
Let’s Stop Comparing Ourselves to Big Business Catch up on Medium Happy Easter Reader! Just a quick sidebar before we begin, this is my favourite time of the year. It's not the chocolates 😖 or that I'll be able to feast on crisps again from tomorrow.🤫 It's the sentiment of doing for others. So imagine how timely a post on Social Impact feels right now... A recent campaign caught my eye with the headline: "Social impact isn’t just for big companies." At first glance, it sounds encouraging but...
Luxury or Just a Label? The Truth About High-End Business Time to Refine Your Practices Good day Reader! I had to get this one out before tomorrow because there is no room for foolishness on this topic. Have you noticed how more businesses are slapping the "luxury" label on their products or services without much to back it up? Beyond the high price tags, sleek aesthetics and yet another overused buzzword, what actually makes a business premium? Experience does. I've broken down what truly...